The 100% brand Hats and Caps have always been synonymous with motocross Americana and has been linked to many iconic moments that have built the roots and history of what is modern motocross. The roots of the 100% brand date back to the early 1980’s when the popular logo graced the factory racing equipment of the biggest names in motocross. 100% have taken a step further and brought a Casual line that delivers class and elegance.